How to Create a Case Study that Drives B2B Leads

How to Create a Case Study that Drives B2B Leads

Also published on LinkedIn Here’s an inconvenient truth: most case studies don’t get read. They are usually dry, formulaic, and self-aggrandizing. But let me backup a little bit. What is a case study, and what purpose does it serve anyway? Case studies are detailed...
What Being a Deaf Entrepreneur Is Like

What Being a Deaf Entrepreneur Is Like

Originally published on Tropical MBA Like many in the TMBA community, I’m a location independent business owner who likes to travel and experience different cultures. But I also happen to be deaf—and have been since I was a baby. Growing Up as a Deaf Kid Even though I...
How to Rank Number One on Google in Nine Steps

How to Rank Number One on Google in Nine Steps

The results speak for themselves. In this post, I will show you how to rank number one on Google. In the search results for the keyword blockchain copywriter, my blockchain copywriting service page is now ranked first on Google at time of writing. It is true there are...
Vietnam Blockchain Festival

Vietnam Blockchain Festival

Just like events I’ve attended around the globe earlier this year and last, I had a unique opportunity to attend the Vietnam Blockchain Festival at the GEM Center in Ho Chi Minh City, Vietnam on May 24 and 25! I learned about many new projects addressing...
On Page SEO Tips from AuthorityHacker

On Page SEO Tips from AuthorityHacker

This post is an extension of my SEO article about on page SEO tips from an expert at Authority Hacker. Use his on page SEO checklist to ensure your site is taking full advantage of search engine optimization hacks that are fully within your control. As a background,...
Seven Rules for B2B Copywriting

Seven Rules for B2B Copywriting

1. Research your target market How much do you really know about your prospect? What do they do? How old are they? Do they have kids? To get to the very core of the value you offer your prospects, you have to really know your prospects. Intimately. Find out what makes...